Reporting, Monitoring and Workflow for Online Marketers
Corporate goal setting is one of the most foundational aspects of managing any team or business. In marketing, it’s absolutely vital to set clear, attainable, and relevant goals. Not only does it help direct your marketing campaigns, but it can help onboard new clients, improve team communication, and a host of other benefits. If you’re […]
As of 2019, the global population of Generation Z is set to surpass millennials. That stat should make marketers sit up and pay attention, and, if they haven’t already, start figuring out how they’ll need to adapt their marketing, both message and delivery, or fall behind their competition. In this spotlight we talk with video […]
At the most recent Facebook Developers Conference F8, “the Book” shared some pretty amazing Messenger stats, including that 20 billion messages are exchanged between people and businesses each month. Maybe you’ve already seen some success leveraging Messenger as part of your marketing plan, but have you explored what Messengerbots can do for you? That’s the […]
Most of us have used a checklist for personal, financial, and even professional goals. But many marketers are overlooking how a marketing checklist can have a huge impact on campaign efficiency, effectiveness, and quality. Whether you’re an in-house department or an agency, taking advantage of checklists is vital for maximizing your work process. They can […]
With over twenty-five years in sales and marketing – most of that time focused on online marketing analytics – Jim Sterne is an internationally known speaker, consultant, author and co-founder of the Digital Analytics Association. We were very excited to interview Jim to get a behind-the scenes peek at his upcoming Marketing Analytics Summit (formerly […]
Most marketers dread the process of taking their successful campaign information and pasting into a spreadsheet. But when it comes to making presentations, communicating complex information, and keeping your team up-to-date, marketing report templates are an incredibly powerful tool. Rather than spend countless hours manually creating weekly reports, free up your time and energy with […]
Speaking at and sponsoring the brightonSEO conference series has enabled us to be close to an ever developing event that strives to meet the changing needs of its participants. With that in mind, the team launched several new spin-off events this year that will take place on 12 September. Our third speaker spotlight focuses on […]
As part of our brightonSEO speaker spotlight series, we had the pleasure to interview digital marketing ace Amy Bishop of Cultivative Marketing. An expert in e-commerce, lead gen and localized site-to-store strategies, She has had the opportunity to work with companies around the globe, from start-ups to Fortune 500 companies. Amy is a frequent contributor […]
Mid-September thousands of digital marketers will descend upon the city of Brighton in the UK for the twice yearly industry event that is brightonSEO. We had the pleasure of connecting with several speakers for the conference, and will be sharing those interviews in the weeks leading up to the event. Our first spotlight focuses on […]
Technology is truly revolutionizing the marketing industry. The past few years have seen a huge rise of information technology. For marketers and managers, marketing dashboards are one of the most useful analytics and data tools. Having the ability to effectively visualize real-time metrics and data will revolutionize how your business operates, benefiting both your own […]
