Reporting, Monitoring and Workflow for Online Marketers
Everything about the way we do business has shifted from across-the-board operations to more customer-centric approaches. The business sector that has been most impacted by this change is marketing. Marketers are now moving away from campaign-based strategies and are looking for ways to identify and approach individual users. In order to have the opportunity for […]
We’re excited to announce the launch of another valuable data source to Swydo’s list of pre-built integrations. Effective immediately, all Swydo customers will have the ability to track and monitor keyword rankings through the new AccuRanker integration. With this addition to Swydo’s reporting ecosystem, you’ll be able combine your AccuRanker data along with your other […]
Swydo’s new technology partner program has been launched, and with that a new integration with call tracking platform Qooqie to incorporate phone call data into Swydo reports and dashboards. Swydo’s technology partnership with Qooqie is the first technology partner in 2020 which will broaden the number of pre-built integrations Swydo offers. Granting vendors, tools and […]
Where does the time go? There have been a number of new Swydo features and integrations launched in 2019, with a focus on giving you greater flexibility in your reporting process to create the very best reports and dashboards for your clients and stakeholders. Learn how your peers are successfully getting the most value out […]
With 86% of consumers relying on the internet to find local businesses, if you or your clients depend upon local customers then maximizing your local search results is key to success. This March, local search marketing expert Mike Blumenthal will be taking the stage at SMX Munich to talk about this very topic while dispelling […]
Emails have become a staple of the business world. Companies use emails to gather and nurture leads, communicate with customers and clients, and relay important information to coworkers. While some marketing agencies leave employees to their own devices when crafting emails, others have adopted email templates. Email templates have helped agencies and marketers become more […]
For many digital marketing agencies, Google Ads their “go-to” platform for their clients’ PPC campaigns. But competition can boost CPC and lower ROI, which may lead some to consider diversifying the advertising platforms used. In this spotlight article, Katja von der Burg, founder and CEO of online marketing agency Projecter, gives us some insight into […]
People use Google to find the solution to a problem, or answer to a question, and the search engine results pages (SERPs) are Google’s manner of suggesting (recommending, even) the solution it feels is most suitable. If you appear high in the results, prospective customers can find your business when they are searching for a […]
Corporate goal setting is one of the most foundational aspects of managing any team or business. In marketing, it’s absolutely vital to set clear, attainable, and relevant goals. Not only does it help direct your marketing campaigns, but it can help onboard new clients, improve team communication, and a host of other benefits. If you’re […]
As of 2019, the global population of Generation Z is set to surpass millennials. That stat should make marketers sit up and pay attention, and, if they haven’t already, start figuring out how they’ll need to adapt their marketing, both message and delivery, or fall behind their competition. In this spotlight we talk with video […]
